Creating books and magazines is one of the most rewarding creative processes – and also one of the most intense. For self-publishing authors, editors and publishing house art directors, I create a distinctive look for each story. From front cover, to the inside typography and styling, to the index and backcover, each publication is an individual, with its own feeling and message to convey. Authors can choose print-on-demand, PDF downloads or else highly stylized printing – or even one-offs that are letterpress printed – for the final product. For ongoing publications – magazines, annual directories – a strong template provides the skeleton for each edition, allowing for fresh visuals to reflect seasonal or changing content.