Art direction & creative consulting
Drawing on decades of experience in international art direction, branding, and solo exhibitions, I help creatives and organizations move from idea to reality. Translate your vision into graphic form with strategic innovation, giving shape to the work and how it lives in the world. Through Art Direction Consulting, I fuse design expertise with marketing and digital strategy. Whether 1:1 or with teams, my role is both muse and creative strategist: igniting ideas, then guiding them into professional, tangible expression.
Your project is special and deserves to be visible! I take visions out of the abstract and give them graphic, strategic life. An artist with decades of design direction experience, I know how to translate inspiration into work that is tangible, meaningful – and beautiful!
Who I work with
Solopreneurs & Creatives
Bring your vision out of hiding. Move past unfinished drafts and to-do lists, and let your work have a concrete presence. Step into being professional with visuals and strategy that carry your voice into the world.
Small & Corporate Businesses
Your brand message may not be clear, the visuals don’t match your ambition, or your digital presence isn’t reaching your people. Define your message. Elevate your presence, and let your brand meet its true level.
Cultural Organizations
From exhibitions to publications, I collaborate with museums, foundations, and academic programs to develop visual identity, communication, and experiential design, elevating the design to match the depth of its subject.
20+ years in art direction, clients between US and Europe, art exhibits worldwide
Ready to take the next step…
to learn more about how I can help your organization
Click Schedule Now to book a complimentary 15-minute Zoom chat. I look forward to hearing about your vision – and your challenges.
60%
Avoid brands with poor design
68%
Grew revenue 10%+ with consistent branding
80%
Recognition boost with a signature color
32%
Experience faster growth for design-led companies
An art director sees the whole picture, connects design and strategy, bringing all the parts together. The effect can have not only a visual “wow” factor, but also emotional resonance.
With art direction, works transform from generic to intentional. In a word: Impactful.
Bring your ideas into the world
Each project is different, but the goal is the same: to translate inspiration into clarity and beauty for your world. Here are some of the ways:
Creative consulting
Inspirational and strategic sessions where we map out your objectives in branding, social media, marketing and design. These are personalized for your specific projects: its blocks and goals.
Visual & strategic branding
The fonts, logos, colors and concepts that define your business’ outer statement, derived from your authentic purpose and how it connects to your audience.
Exhibition design
The experiences and graphics that carry cultural work into the world in all dimension and style of media
Publishing & digital presence
Communicating your world through gorgeous websites, social media, printed matter and book design – all forms of publishing.
What’s the value of this service in the age of AI?
Artifical Intelligence is useful, and is utilized in the best ways. I show you how to maximize your business with AI agents customized for your branding. You will be set up and empowered to work with AI and other digital services as tools for your growth. Yet, there are limits to what AI can do. Here’s where an art director brings value where AI cannot:
1 Curation
Anyone can generate. Few can discern. An art director has the edge on visual editing, knowing what to keep, what to kill and how to shape raw material into cohesive brand language.
2 Experience + intuition
AI can pump out 100 options, but without the artist eye, it’s visual clutter. Clients may not know why something “feels off.” An art director does! Intuition rooted in experience, trend fluency and symbolism is unprogrammable.
3 Uh, Taste
It’s easy to replicate a style – to imitate what’s been done. Innovative design is what defines taste, true originality, and the mark of a creative imagination.
