John Cabot University Alumni Magazine, design

Client: John Cabot University

Project: premiere alumni magazine

JCU has an existing brand identity consisting of typography and a color palette. The challenge here was to integrate the graphic feel of this new publication with the existing JCU materials so that it is recognizable and “branded,” but at the same time to give it a fresh look bespeaking the University’s first ever alumni-focused publication. Each section of the publication required its own look — Class Notes, Campus News — as these are going to repeat in each issue.   -CP